The Elements Group
Vancouver nightlife and promotions company with over 10 years of experience in the club scene, dedicated to planning, holding, and executing parties for the people, by the people.
The Elements Group needed a logo and identity to distinguish themselves in the industry. They wanted to appeal to a young and affluent, professional crowd with something that was slick, simple, and refined. The core concept prevalent in the design is the idea of bringing people together, represented by the array of globules.
Identity
Design
